Ian is one the most traveled and sought-after figures within the drinks industry. The multi award winning "EduTainer", has redefined the definition of an international spirits ambassador by establishing himself as the world's ONLY recognised Global Ambassador for the Rum category. Over the last 25 years he has conducted masterclasses & seminars, sipped cocktails, judged competitions and hosted rum events on no less than 7 continents around the world. His mission in life is to get the world to understand that rum is more than a spirit, it's a way of life. In 2020's Drinks International, Ian was voted the 10th most influential person in the Bar World by his peers. Ian is also one of the founders and creator of Equiano Rum.